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Media Kit

Sponsored Articles

Sponsored articles position your brand alongside Retail TouchPoints’ industry news and research, earning you increased visibility and credibility among your target audience. Your sponsored articles will be showcased on Retail Touchpoints’ website and distributed via our weekly newsletter and online network. Choose our Standard option to supply your own copy, Expert Insights to have our editors and creative team produce it for you, and/or Interactive Advertorials to bring your brand and message to life.  

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Sponsored Articles

All Sponsored Articles Are:

  • Posted on retailtouchpoints.com homepage for one week.  
  • Included in one issue of RTP newsletter. 
  • Promoted via RTP social media channels 
  • Includes 100% SOV of banners on the sponsored article page

Sponsored Native Article

1x Sponsored Native Article – $3,000 

Content and imagery to be provided by client and approved by our editorial team. 

Guidelines: 

  • 750 – 1,000 average word count 
  • Industry trend-focused, not sales pitches 
  • Brief (100-word) author bio and headshot 
  • Cannot be published elsewhere 

 

No Content? No Problem

Leverage the content expertise & brand loyalty of RTP and let our editorial team craft copy for you, or upgrade to an Interactive Advertorial created by our in-house agency, Emerald Studio. Additional charges apply. Contact us for details. 

LEARN MORE ABOUT INTERACTIVE ADVERTORIALS

Expert Insights Sponsored Content

1x Sponsored Content Article – $7,500 

Topic and imagery to be provided by client, content written by our editorial team. Options include case study, thought leadership article, company profile, and testimonial.

Guidelines: 

  • 1,000 – 1,200 average word count 
  • Industry trend focused, brand centric or product oriented 
  • Brief (100-word) author bio and headshot 
  • Cannot be published elsewhere 

 

Thought Leader Enhancements – Starting at $10,000 

  • 5–7-minute Video Q&A with RTP editor on a topic of your choice – edited and embedded in Sponsored Content Article 
  • Enhanced Promotion Options (additional fee): 
    • Featured Interview eBlast 
    • STEP (50K) ads to drive traffic to your Q&A interview 
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